🫁 Guided Breathing · Coming Soon

Breathe with
intention.
Feel the shift.

BreathLead guides you through science-backed breathing techniques that reduce stress, sharpen focus, and help you sleep — in as little as 3 minutes.

Join the Waitlist See Techniques ↓

Free at launch · iOS app · Try the demo live →

Try it now — live demo
Box breathing
4 · 4 · 4 · 4
Ready
Tap start when settled
Round – of 3
7 more techniques in the app
🔒 4-7-8 Sleep · Anxiety
🔒 Physiological sigh Fastest reset
🔒 Cyclic sighing Gentle release
🔒 Coherent 5-5 Focus · HRV
🔒 A52 method Nasal rhythm
🔒 Alternate nostril Balance · Pranayama
🔒 Energising 2-2-4 Energy · Alertness
Download free on the App Store →

Box breathing is free forever · 4 more techniques in the app

Techniques

Eight techniques.
Every state of mind.

4 · 4 · 4 · 4
Box Breathing
Equal phases of inhale, hold, exhale, and hold. Balances the nervous system and creates a sense of calm control. Used by Navy SEALs and surgeons before high-pressure situations.
⚡ Focus · Stress · Before meetings
4 · 7 · 8
4-7-8 Breathing
The extended hold activates the parasympathetic nervous system. The long exhale stimulates the vagus nerve, signalling safety to the brain and dropping cortisol within minutes.
🌙 Sleep · Anxiety · Wind-down
5 · 2 · 7
Physiological Sigh
A double inhale re-inflates collapsed lung alveoli, maximising CO₂ clearance in a single breath. The fastest known way to downregulate the nervous system — developed at Stanford's Huberman Lab.
🔥 Acute stress · Panic · Quick reset
5 · 5
Coherent Breathing
Six breaths per minute maximises heart rate variability (HRV), optimising both cognitive performance and emotional regulation simultaneously. The foundation of biofeedback practices.
🧘 Meditation · HRV · Daily practice
2 · 2 · 4
Energising Breath
Short rapid cycles stimulate the sympathetic nervous system, raising alertness and body temperature within 60 seconds. The antidote to the mid-afternoon slump.
☀️ Energy · Alertness · Morning activation
4 · 2 · 8
Cyclic Sighing
A nose inhale followed by a short top-up breath, then a slow full exhale through the mouth. A softer variation of the physiological sigh — well tolerated by beginners and those with anxiety.
😮‍💨 Calm · Beginners · Anxiety relief
5 · 5 · 2
A52 Method
Five-second nasal cycles with a brief two-second post-exhale hold. The empty pause activates the diaphragm and builds CO₂ tolerance. Developed for sustained attention under pressure.
🎯 Focus · Attention · Performance
4 · 4 · 4 × 2
Alternate Nostril
Nadi Shodhana pranayama — each cycle alternates breath between left and right nostrils, balancing the sympathetic and parasympathetic nervous systems simultaneously. Studies show improved spatial memory and calm alertness.
🧘 Balance · Meditation · Pranayama
Features

Guidance that gets
out of your way

📊

Visual bar animation

Four animated bars rise and fall with your breath — ascending on inhale, stepping across on hold, descending on exhale. No counting needed.

🎵

Tonal audio cues

Ascending notes guide your inhale, a gentle tick marks each hold beat, descending notes ease your exhale. Works with eyes closed.

📳

Haptic-only silent mode

Phone in your pocket, screen off, total silence. Distinct vibration patterns guide each phase — ascending pulses for inhale, steady ticks for hold, descending for exhale. Works in meetings, commutes, anywhere.

⌚

Apple Watch ready

The haptic language is already built for Watch. A companion app brings screen-free sessions to your wrist — glance at the bar animation or feel the pattern without touching your phone.

📈

Before/after mood tracking

Rate how you feel before and after every session. See the evidence that it worked — your mood delta, session history, and consistency over time in one clean view.

🔒

Private by design

No account required. No health data transmitted. Everything stays on your device. No ads, no tracking, no data sold — ever.

The Science

Your breath is the
fastest lever you have

90s
Time for a physiological sigh to measurably reduce cortisol
6
Breaths per minute that maximize heart rate variability (HRV)
3 min
Box breathing before a stressful event to improve performance
40%
Reduction in self-reported anxiety after 4-7-8 practice in studies

Science is directional — BreathLead is a wellness tool, not medical advice.

One breath.
Everything shifts.

Join the waitlist and be first to try BreathLead when it launches on iOS.

Join the Waitlist →

hello@breathlead.com · Free at launch · iOS & Apple Watch

Privacy Policy

Last updated: April 12, 2026

1. Overview

BreathLead ("we", "our", "the app") is a guided breathing app for iOS. We are committed to collecting as little data as possible. This policy explains exactly what we collect, why, and how.

2. Data stored on your device

All session data is stored locally on your iPhone using Apple's SwiftData framework. This includes:

This data never leaves your device. It is not transmitted to any server. It is not backed up to iCloud. Deleting the app permanently deletes all session data.

3. Data we do not collect

4. Subscription and payment data

BreathLead offers an optional premium subscription processed entirely through Apple's App Store. We never see or store your payment information. Subscription management is handled by RevenueCat, Inc., which processes subscription status on our behalf. RevenueCat receives an anonymised app-specific identifier to verify your subscription entitlement. No personally identifiable information is shared. You can review RevenueCat's privacy policy at revenuecat.com/privacy.

5. Crash reporting

If the app crashes, anonymised crash data may be sent to help us identify and fix bugs. This data contains no personally identifiable information — only device type, iOS version, and the code location where the crash occurred.

6. Analytics

We collect minimal anonymised usage analytics to understand which breathing techniques are used most and where users encounter problems. This data is aggregated and cannot be linked to any individual user. No behavioural tracking or user profiling is performed.

7. Children

BreathLead is not directed at children under 13. We do not knowingly collect any data from children under 13. If you believe a child has provided us with personal information, contact us and we will delete it immediately.

8. California residents (CCPA)

We do not sell personal information. California residents have the right to know what data we hold about them and to request deletion. Since we store no personal data on any server, there is nothing to disclose or delete beyond what is already on your device.

9. Changes to this policy

We may update this policy as the app evolves. Material changes will be noted with an updated date above. Continued use of the app after changes constitutes acceptance of the updated policy.

10. Contact

Questions about this policy: privacy@breathlead.com

Terms of Service

Last updated: April 12, 2026

1. Acceptance

By downloading or using BreathLead, you agree to these Terms of Service. If you do not agree, do not use the app.

2. Description of service

BreathLead is an iOS wellness application that provides guided breathing exercises using visual animation, audio tones, and haptic feedback. The app is intended for general wellness purposes only.

3. Not medical advice

BreathLead is a wellness tool. It does not constitute medical advice, medical diagnosis, or medical treatment. The breathing techniques provided are general wellness practices and are not a substitute for professional medical care. If you have a medical condition — including but not limited to respiratory conditions, cardiovascular conditions, anxiety disorders, or epilepsy — consult a qualified healthcare professional before using the app. Stop using the app immediately if you feel dizzy, faint, or experience discomfort.

4. Safety

Do not use BreathLead while driving, operating machinery, swimming, or in any situation where reduced alertness could cause harm. Some breathing techniques may cause lightheadedness. Sit or lie down when practicing. The app is not intended for use during emergencies.

5. Subscription

BreathLead offers a free tier and an optional paid subscription ("BreathLead Premium"). The subscription is billed monthly through your Apple ID account. Payment is charged to your Apple ID at confirmation of purchase. Subscriptions automatically renew unless cancelled at least 24 hours before the end of the current billing period. You can manage and cancel your subscription at any time in your Apple ID account settings. No refunds are provided for partial subscription periods. A free trial period, if offered, will automatically convert to a paid subscription unless cancelled before the trial ends.

6. Free tier limitations

The free tier provides access to box breathing with limited session duration. Additional techniques and unlimited session duration require a Premium subscription.

7. Acceptable use

You agree to use BreathLead only for personal, non-commercial wellness purposes. You may not reverse-engineer, decompile, or attempt to extract the source code of the app. You may not use the app in any way that violates applicable law.

8. Intellectual property

All content within BreathLead — including the visual bar animation design, breathing technique implementations, audio sequences, and app design — is the intellectual property of BreathLead and its creator. All rights reserved.

9. Disclaimer of warranties

The app is provided "as is" and "as available" without warranties of any kind, express or implied. We do not warrant that the app will be error-free, uninterrupted, or meet your specific requirements.

10. Limitation of liability

To the maximum extent permitted by applicable law, BreathLead and its creator shall not be liable for any indirect, incidental, special, or consequential damages arising from your use of or inability to use the app.

11. Governing law

These Terms are governed by the laws of the State of California, United States, without regard to conflict of law principles.

12. Changes

We may update these Terms as the app evolves. Continued use after changes constitutes acceptance of the updated Terms.

13. Contact

Questions about these Terms: hello@breathlead.com